Tuesday, May 29, 2012

Cult Clothing Has A 16 Years History


Cult Clothing
16- years history of the company started in 1994 by Bolero boutique opening — the first boutique in Donetsk selling famous Italian and French designers’ shoes and accessories. The net CULT FASHION GROUP was founded in 2003, after the flagman-shop CULT was opened.ulian Dunkerton, who founded Cult Clothing in Cheltenham in 1985, says that being in control of its own destiny ensured the company did not fall victim to market place pressures.

The business has 22 Cult Clothing stores in Britain, and plans further openings next year, while it also has 54 concessions in Houses of Fraser stores.

"A lot of brands are not natural retailers. But retail-led companies that own brands always do well. Anybody capable of paying high rent on the high street is a vertical producer," he says.

Supergroup now designs and manufacturers between 90pc and 95pc of everything that it sells. "We used to work to a 50pc gross margin," Mr Dunkerton says. "Now we make gross margins between 70pc and 80pc.

"We are a truly vertical operation, which means that we are in control of our own destinies. In the past we have been at the mercy of the marketplace, but now we are dictating: Superdry is now probably the most desired brand in our target market."

Mr Dunkerton is unable to say just how help Beckham, the former England football captain, has provided by wearing Superdry clothing, including its leather jackets.

"Every now and again we send some products to Beckham's stylist," he says. "We don't pay him anything, though. Last year he always seemed to be wearing one of our leather jackets, which was a massive compliment when you consider the clothes he is sent every day. He has certainly been photographed wearing our clothes, but I couldn't tell you the impact that has had on sales."

Last week a stylist working for the Hollywood actress Lindsay Lohan bought items from Supergroup's range and comedian Robin Williams also picked up a bag. "But I'm not sure what good that will do the brand," Mr Dunkerton jokes.

Wednesday, May 23, 2012

Cult Clothing Offers Fresh Styles With Quality That Cannot Be Topped

Cult is a brand new clothing range from the sick minded people who brought you the likes of Heartless clothing and Poizen Industries.
  
Do not be fooled by the twisted cuteness of cupcake, it is not for the faint hearted. Slasher, Slimer and Killer to name but a few make up this cult and will take no prisoners! With more twisted designs which are sure to satisfy those evil cravings, it is time for the revolution
Founded back in 2003 Superdry is one of the most sought after fashion crossed with sportswear brands around at the moment. Every young lad aged between fourteen and thirty five is looking to grab the latest Superdry t shirt or technical windbreaker.

Cult Clothing
The British brand has gone from strength to strength in the past eight years and is now even successfully floating on the stock exchange off the back of its early sales and growth. Superdry was originally started by Cult clothing owner Julian Dunkerton and the founder of Bench clothing James Holder, who together wanted a small side project of a clothing range for the cult clothing stores.
  
The word cult in current popular usage usually refers to a group whose beliefs or practices are considered abnormal or bizarre. The word originally denoted a system of ritual practices. The word was first used in the early 17th century denoting homage paid to a divinity and derived from the French culte or Latin cultus, ‘worship’, from cult-, ‘inhabited, cultivated, worshipped,’ from the verb colere, ‘care, cultivation'.

The now iconic Osaka 6 t shirt was made in hundreds of colours and designs over the years, with teenagers and twenty somethings queuing to grab the £20 odd t shirts. Another fad that has hit the high street is the Superdry Technical windcheater. A simply one tone jacket (usually black or navy blue) the jacket will carry some form of embroidered Superdry logo on the chest, back or shoulder and a double zip design and high funnel collar. This style is so popular that Superdry announced sales of that exact jacket alone in winter 2010 exceeded 1.4 million units worldwide. That is some serious amount of men (and women) wearing the famous Superdry coat.
  
Cult Clothing offers fresh styles with quality that cannot be topped. Cult Clothing is targeted at customers who are looking for stylish clothing that is uniquely designed and well made. Cult Clothing is inspired by Japanese design influences with vintage Americana style which has won over fans from all over the world and a growing celebrity following. Cult Clothing offers products for both men and women.
  
Currently, Cult Clothing has a total of 39 outlets in the UK and Ireland plus a further 54 concessions within House of Fraser stores. Internationally, Cult Clothing branded products are sold in over 20 countries with franchised and licensed outlets in Belgium, France, Scandinavia, the US and Australia.
  


Tuesday, May 15, 2012

Cult As A Brand Has Been Nicely Approved


Cult is a clothing manufacturer beneath SuperGroup plc, a favorite English store brand name which introduced the clothing collection inside Covent Garden working in london within 04. They now have their particular reputation in Ireland too. They’ve got franchised their particular shops in worldwide locations such as Belgium, France, Scandinavia, US and also Australia, thus making their own brand name attain around almost all countries. Superdry will be accepted being an exclusive brand name which supplies clothes within everyday as well as evening wear for males and Women, making it one stop shop for both. This manufacturer became even more prominent and well-liked any time well-known celebrities started wearing their own clothing.
  
They have garments inside varied varieties varying within Superdry T shirts, T-shirts, Outdoor jackets, Superdry Core Cargo Pants, Knitwear, Osaka T-shirts, Windcheaters plus much more that you should select from.
  
Cult Clothing
In today’s time brand name clothes are popular and therefore are something which is well picked up regarding both casual and dress wear. Cult as a brand has been nicely approved, because kinds of clothing amounts are available in numerous dimensions as well as in radiant colours to suit the flavors as well as taste of. New varieties tend to be introduced on a regular basis for all periods. The clothes developed tend to be stylish as well as stylish, which includes already been properly looked at and developed, keeping within rate with the flavor and wish of the existing pattern. The garments offer a fresh appear and feel and a ideal appearance to anybody who would wear all of them.
   
Cult clothes not merely provides stores as well as franchisees around UK as well as other nations around the world it offers an internet shopping service to purchase garments of your liking at the comfort of your house. The prices too tend to be mentioned for every single outfit displayed, making it easier regarding he/she to pick from.

They supply free home delivery for that purchases made in British. They likewise have Return coverage for garments bought on the internet, as there isn’t any possibility of while using the clothing ahead of the buy. The actual Go back policy method for the same is manufactured very simple, with no problems.